Why Every Entrepreneur Should Write A Book?

In a conversation with Biz Innings, Heenashree Khandelwal says, books written by Entrepreneurs are the route maps for new entrepreneurs.

At a Glance

Heena is an IT professional in Hyderabad and an author of the best-selling novel ‘Soulmates, By Chance’. At a very young age, she decided to become a writer and got her debut novel published ‘Soulmates, By Chance’ in 2013 that was well acclaimed and established her as a successful debutant author.

Edited excerpts

Hey Heena, How are you enjoying this journey of being one of the young and dynamic writers?

For me, writing is another dimension without boundaries. I enjoy every moment of it because it is my passion.

Does youth get inspired by great Entrepreneurs?

They do. I do. Everyone mostly gets inspired by the people who failed in life and stood back again strong, because, they always…ALWAYS…have great lessons for you. One great change we all witnessed in the 20th century is, youth has replaced wall posters of their favourite actors and sportsmen with entrepreneurs, the majority of the inspirational quotes that travel on the social media are extracts from the great entrepreneurs’ books, this clearly indicates how strong these business leaders inspire youth nowadays.

Why do you think that entrepreneurs should write books and publish?

Entrepreneurs have great stories, their lives are always inspiring and interesting. Entrepreneurs “rags to riches stories”, problem-solving skills, the way they handle failures, the courage and braveness they show at bad times help youth to digest and understand the real journey of entrepreneurship. Entrepreneurs success stories add fuel to today’s youth, writing a book will help others to get to know more about you, it will also help entrepreneurs to build strong bonding with millions of readers which will create a great public image.

When is the right age for an Entrepreneur to pen down his experiences?

Age is not an issue but experiences matters. You have to read a lot before you pen down a story. You should try to attach your feelings to the characters and these characters should be able to talk to readers. Choosing right words usually becomes an area of struggle for writers. You don’t want to write words that require a reader to have dictionary because that would simply kill your reader’s interest. At the same time, you don’t want to write something very simple. Again, this requires a lot of reading good books to get hold of your own style. Once you know that, your story becomes your playground. And once you are recognized, your readers will promote you.

What makes the Entrepreneur writings stand out from others?

As I told, youth are now following the footsteps of successful businessmen, Entrepreneurs writings talk in detail about every problem they faced in life and the possible solutions they found to come out of it, every problem and solution is different, reading them is truly a great experience for readers.

Does the new age Businessmen really have time to write books?

Honestly, no. We live in challenging time and tough market. However, writing can be an escape from this haphazard lifestyle, writing will help many other people to find ways to success. No matter how busy entrepreneurs are, they have to take out some time and pen down their stories to inspire people, they have to take this opportunity to change many lives.

What do readers actually expect from the books written by Entrepreneurs? 

Positive energy and motivation. People these days are curious about new things/stories and this excites them, trade tricks learnt from Warren Buffett, Jack Ma, Steve Jobs are real-time references for thousands of new age entrepreneurs in their business journey.

Well, tell us your story, what motivated you to turn into a writer, what was the best compliment you got from your writings so far?  What challenges did you face in this journey, What’s your next book?

Writing did not come to me naturally. But I am a daydreamer and an audacious reader. I grabbed a bunch of books that were really good in fiction, memories, etc. and I would dive into them. They inspired me.

Compliments came to me the moment I started my promotions with heart touching quotes – “Love is all about guts. If you have it, you fight with the world. If you don’t, you fight with yourself.”

The main challenge is to find a good publisher, you need a lot of market research and a trust connection to make way for your work. I faced similar issues while finding a publisher.

I have a couple of projects in the pipeline and I am still working on them.

Interviewed by Chaitanya Gundluri

Chaitanya Gundluri is a Serial Entrepreneur, Business Investor, Interviewer, Passionate Marketer, Business Blogger and an Influential Sales Leader.

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